If you want to chart a path for yourself that distinguishes you from others, through these questions: Are you the best of others, or the fastest of them? What distinguishes you from the rest? What services will you provide to this ministry, authority or institution? What value will your presence add to it? The real answer is who makes your intelligence venture to work for wages!
The global economic expert, “Muhammad Yunus” – the recipient of the “Nobel Prize” in economic services and project financing – says that human beings are by nature business owners, since God created them on earth and they have been striving to seek livelihood, and search for food and clothing, which makes them in one way or another. Employed by themselves”, so we are all entrepreneurs and entrepreneurs!
Civilizational development hindered this, and even changed its course, making human beings “workers of others,” forgetting that they were previously employers. Yunus did not mean that human beings are business owners that they were made to establish companies, as not everyone can literally undertake such a task, as it is not without difficulties and challenges, and the path to success is not paved with roses, but rather is often full of bumps and shocks. , so frustrations!
In fact, few people make it through all of these things and make it to the top with their own hands. However, all human beings are business owners in one way or another; Innovation is rooted in their genes, runs in their veins, and this ability to innovate is the origin and essence of establishing any private enterprise. Yunus also says: “The primitive man was responsible for providing food for himself, and then he was forced to set rules governing the way he obtained that food, which are very similar to the rules set by project owners: starting with the feasibility study, passing through the most important requirements of the project such as financing and others. And to reach the ingredients for the success of the project and making profits, but the passage of centuries made us forget all this, so we became workers after we were business owners.”
Reed Hoffman and Ben Kaznoka focus in their book “You Are Also an Employer” that the concept of work in the modern era is that people used to travel from one place to another, risking their lives and stability, and leaving their homelands, believing that hard work will make them make wealth, gain more knowledge, and enjoy A more comfortable standard of living than the generations before them. They knew, of course, that the road was not easy and paved, yet the feeling seized them that he who is competent and does well in his work, and luck is on his side, will inevitably reach his goal. This was true to a large extent. In our modern age, when the chances of getting a job have decreased, and with it the motivation towards success and the tendency to innovate, we find that there is unemployment for young people, as well as we find many people who are over sixty and seventy years of age monopolizing high-ranking jobs with outstanding returns. At best, we find middle-aged people languishing in their jobs without promotions or salary increases!
At the same juncture, when Zappos.com, an online shoe store, was founded in 1999 on the principle of “excellent customer service”; Whereas other shoe stores offer their customers 30 days to return a product, Zappos has an open return policy all year round for any product customers don’t like! Zappos offers free shipping on returns. And when some giant electronic stores such as “Gab” imitated it in the policy of free shipping and returns, they deliberately carried over the customer service phone number written in a tiny font to the end of their electronic page, while the “Zappos” store put the customer service number in a large font and proudly on every page of the store. pages of his website. In addition to the above, the employees at the company’s headquarters used to answer all customer calls, without using recorded messages or ready responses in advance or setting specific dates for receiving calls, although other institutions whose service to customers was limited to reaching the maximum number of calls or diverting calls to centers Contact externally contracted. Hence, the Zappos store became distinguished from its competitors by building a culture of customer care in every possible way, which made it the trust of millions of customers, and encouraged the giant Amazon to buy it with a billion dollars!
If you want to chart a path for yourself that distinguishes you from other competitors, know that the first step is to be able to complete the following statement: “The (such) institution will appoint me, preferring me to all other job applicants or current ones, because I…”!
To remain, are you the best of others, or the fastest of them, what distinguishes you from the rest? What services will you provide to this ministry, authority or institution? What value will your presence add to it? The real answer is who makes your intelligence work for pay!
according to Riyadh
All published articles represent the opinion of its authors only.